News

On July 4, 2019, Xunda Science& technology and China's high-end home chain brand Red Star Macalline reached a new round of strategic cooperation at Schindler's kitchen and electric power headquarters. The two sides not only hope to create a win-win brand through close cooperation, but also hope to bring more comfortable and beautiful kitchen and home life to Chinese families through resources exchange. With a 35-year history, Schindler Kitchen & Electric has always been a technology-powered enterprise. Since the release of the brand strategy upgrade at the Diaoyutai State Guesthouse in Beijing in 2016, it has been a frequent brand action. Through star products, Hunan TV's "Chinese Restaurant" popular variety column, signed the famous host Wang Han, brand advertising in CCTV, etc., so that brand awareness and reputation have increased year by year, has developed from the past regional strong brand into today's national famous brand.

Zhou Baolian was born in Xiangtan County, an ordinary farm town, the incumbent Xiangtan City XunDa Group Pauline Charity Foundation chairman. Husband Wu Shangkui was born in Xiangtan County Yunhu Town. Husband and wife who is a friend of the students, after graduating from college to become a couple, and co-founded the "XunDa" brand. Zhou Baolian has a tenacious belief: in good faith to create a century old shop. Thirty years later, Zhou Baolian will XunDa gas stove made the world's most clean stove, XunDa on behalf of China to develop clean stove international standards. Entrepreneurs for three decades, the couple "pioneering and innovative, tenacious struggle, full of confidence, perseverance," the spirit of the success of the world to create the myth of the gas industry, and create a local brand in Hunan - XunDa. ... Zhou Baolian was born in Xiangtan County, an ordinary farm town, the incumbent Xiangtan City XunDa Group Pauline Charity Foundation chairman. Husband Wu Shangkui was born in Xiangtan County Yunhu Town. Husband and wife who is a friend of the students, after graduating from college to become a couple, and co-founded the "XunDa" brand. Zhou Baolian has a tenacious belief: in good faith to create a century old shop. Thirty years later, Zhou Baolian will XunDa gas stove made the world's most clean stove, XunDa on behalf of China to develop clean stove international standards. Entrepreneurs for three decades, the couple "pioneering and innovative, tenacious struggle, full of confidence, perseverance," the spirit of the success of the world to create the myth of the gas industry, and create a local brand in Hunan - XunDa. Thirty years to create XunDa brand 1984 Zhou Baolian Wu Shangkui husband and wife started from scratch, co-founded the first private research institute in Hunan - Xiangtan City, the new product development research institute. In 1986, Wu Shangkui successfully developed a "slot hole swirl burner" and apply for a patent, XunDa in the industry fame, become China's gas stove core business. Wu Shangkui has also been rated as "the first national outstanding inventions entrepreneurs" to Beijing to accept the award, and won the "model", "outstanding contributions to the patented inventor" and more than 20 awards above the provincial level. Zhou Baolian himself has become the "National 38 red standard-bearer", "national women's pacesetter", "Chinese enterprises independent innovation and brand building ten meritorious characters", "Chinese innovation women entrepreneurs", "Hunan most beautiful mother" Won the "National Hardware Industry Lifetime Achievement Award", "China's economic women's annual life achievement award", "corporate 30 years Lifetime Achievement Award" and more than 20 honors. Behind this successful person, we see a virtuous wife and a good mother. Over the age of her husband, keep up early, personally prepared for the family breakfast, the son often praised the mother to do "sauerkraut fried eel" is the world's first must, even if it is a five-star chef can not do such a delicious. Fifteen years of love donated twenty million After the fame, Zhou Baolian has not forgotten that one of her homeland, did not forget to live in the pain torture, home by the unfortunate crowd, decades of dedication to the heart of pure heart. From 2000 onwards, she was in Xiangtan County, love 314 games, donated funds amounted to 2359.34 million, funded objects up to 6514 people. In 2014, Zhou Baolian formally established Xiangtan XunDa Group Pauline Charity Foundation, nearly reckless she was Xiangtan City XunDa Group Pauline Charity Foundation, mainly for orphans, single parent poor mother, depressed family, poverty Family, and the widowed elderly. "Zhou grandmother like a lamp, give us not only warm, there is direction." Guo Chao Zhou Baolian long-term funding of more than 60 orphans, Shenyang University of Chemical Industry is currently sophomore students. Last winter vacation, Zhou Baolian arranged for him to practice the company to practice, add social experience. Grateful, Guo Chao said more of an example, "to do a week like grandma, there is love to have the ability to pass love" is his goal. Cause of public welfare children, daughter-in-law Zhou Baolian son in 2000 took over his father's baton, as XunDa Group Chairman, president, will continue to carry forward the fast. 2003 built Xunda Science and Technology Park, and into the rural areas of new energy; in 2007 built a capacity of 3 million sets of renewable energy industrial park, so that XunDa biogas series, biomass energy kitchen furnace accounted for 45% of the country's rural Share; in 2012 out of the country in Denmark to establish XunDa Europe headquarters, the establishment of a biomass boiler plant. Daughter-in-law is a bit helpless, in charge of rural new energy cause of the pioneering and consolidation, go home family of hands-on, footprints throughout the country more than 20 provinces and cities, more than 200 counties and cities, over many years running around for the promotion of new energy industry Made a great contribution. Son daughter not only in the cause of the parents inherited the spirit of integrity and innovation, but also in the love of the road is to inherit the parents of the most beautiful dedication and to carry forward, the husband and wife of the filial piety in XunDa is to become a fine talk. His son quietly to the parents of his alma mater, to his father's homes for the elderly to donate; in the XunDa 25 anniversary celebration, full of affectionate a "father", hear the audience tears; to express his father's admiration and filial piety, the father Respect for scientific research, tenacious struggle to carry forward the spirit of the scientific research building as "Shang Que floor." Daughter-in-law call her mother kindly called the "mother Lao Tzu", and Zhou Baolian in love career shop to write a mother-in-law chapter.

"Low-key people, do not love show, diligent and pragmatic," raised Xunda head Wu Yi, people around often give such a product evaluation. And "less talk, do more" these four words, has also become chairman of Wu Yi's life in the four words Proverbs. Perhaps it is such a character, so that Chairman Wu Yuxi over the years to sink, led the team to a geographical advantage in the kitchen without any advantage of the world can be vertical and horizontal 31 years, and created an industry "legend." Thousands of years of sea to the sea, the name and the wrong and complicated, and what is tempered he did not forget the original heart, in the silence in the brazen forward? Hunan is the kitchen of the island, XunDa have to take root here to survive XunDa brand away from the dispute, to a large extent and is located in Hunan this inland province has a direct relationship. In fact, compared with Zhejiang, Guangdong and other coastal areas of the brand, XunDa in the production of raw materials procurement, service providers, foreign management technology introduction, talent support are more difficult. However, XunDa has been able to grow in such a harsh industrial environment step by step growth, compared with other brands with unique conditions, especially it is not easy. And these are the founder of XunDa, Wu Yi father Wu Shangkui closely related. "Hunan University Department of Mechanical Engineering 1968 graduates", "Xiangtan City resigned to the sea first person", "2000 borrowing business", "less than 10 R & D team", "Xiangtan new product research institute", " Burning technology "... ... these keywords, constitute the founder of XunDa Wu Shangkui old business process, which is hard to understand. But for the second generation of succession Wu Yi, chairman of the board is not the case? In retrospect today, XunDa founder of this course, XunDa's success actually benefited from a good development environment, its meaning in addition to representing the non-public economy on the important stage of history, the more important is fully clear The necessity and superiority of the transformation of science and technology into productive forces. But now the times have been turned upside down changes, more enterprises, more products, more information, competition is also intense ... ... in the line of competition continues to deteriorate the situation, as entrepreneurs to think about the new layout. Wu Yi, chairman of the succession since 1999, with time, with the results to tell the world's answer is to focus, concentrate, professional, adhere to the family business, adhere to the market, adhere to the consumer reputation. According to the specific circumstances, eat the mouth of the rice, but also to prepare the next meal. How is XunDa made today? In a sense, 31 years of concentrate on manufacturing, the evolution of China XunDa, is not a necessary product, with many outstanding private enterprises, it is walking in a unique and universal market-oriented road, its growth The path and speed are still full of personality. 31 years, started in a small research institute of only 5 people, today reached the country's largest gas manufacturing base, the country's largest new energy - rural biogas stove and ancillary products manufacturing base, XunDa gas stove won the Chinese famous brand, China Well-known trademark title ... ... such a path of development, it is difficult to some common economic concepts to be resolved, can not use those broad corporate operating mechanism or a certain economic model to be compared, and this is the most XunDa companies Charm of the place, but also China's non-public economic growth in an effort and exploration. In a state-owned enterprises dominated by the old industrial city, Xiangtan private enterprises from the beginning of the reform and opening up so far, staged a fire from the stars to the prairie fire of the times drama, its inherent grassland toughness and innovation Of the persistent pursuit, making the future of Xiangtan industrial sky filled with infinite reverie, XunDa has become a Xiangtan private industry in the history of the symbolic significance of the specimen. Wu Yixi, chairman of the board, said: "XunDa is an early local brand in Hunan, a gold standard, but XunDa never stalled in the gold before the signs, 31 years has been buried in the heart to create, focus on innovation, never exaggerated, presumptuous rendering ads Because the 'industry in the real, the letter is sincere] is the core values of XunDa's corporate culture, XunDa believes in honesty, sincerity, integrity, sincerity, advocacy is endless innovation. Technology "madman", "madman", the quality is religious worship worship of faith This is indeed the case, in the XunDa, whether it is the founder of Wu Shangkui or his successor Wu Yi, and even all the XunDa are in a surprisingly consistent strong attitude, dedicated to innovation in the invention. Outside the peers to understand XunDa, XunDa founder Wu Shangkui this will be regarded as the quality of religious worship worship behavior, affectionately called the technology "crazy", "madman", "cattle". the student surpasses the master. As a new generation of Xunda leader, Wu Yi is in the new technology research and development of new products at all costs at all costs, and even make you surprised, but you have to admire the growth of science and technology in the rapid development of the two generations of common Efforts, is so fast, insist. In 2006, under the auspices of Mr. Wu Yi, the world's first microcomputer intelligent gas stove was born in Xiangtan, Hunan, China. XunDa once again carried out an epoch-making innovation revolution on the traditional gas stove. The traditional kitchen cooking concept was fundamentally Was subversive. From Mr. Wu Shangkui started by patent, hard start, to Mr. Wu Yi to subvert the industry bad habits, the introduction of modern management model, the implementation of fine, information management, 31 years to become the past, in the Xunda innovation is unlimited reproduction, as of now So far, XunDa has to the country to declare 260 patents, approved 163, the number of patent applications in the national industry first. And each generation of changes in the stove almost by XunDa initiated, the user in the pleasant, pleasantly surprised, moved with loyalty and word of mouth will be expressed. This is in the "Made in China" generally considered poor quality, low technical content of the "bargain" era, XunDa's quality beliefs, artisans vividly out of the image. This kind of strive to improve the quality of each product from 99% to 99.99% of the courage is not every entrepreneur can do it. However, many people think that craftsmen just do the same thing day after day, boring, do not know the change. In fact, craftsmen have a more far-reaching significance, he represents a temperament of the times, is the love of their career, uncompromising attention to the product, the perfect pursuit of excellence. Although artisans are not necessarily entrepreneurs, but most successful entrepreneurs have this spirit of artisans. Wu Yi is the most pious spirit of the artisan advocates. XunDa gas stove why the industry can come out on top? The philosopher Russell said, "No matter what you do, you have to go all out, there is no secret to success, as long as you should do what you can do." Wu Yi is the case. From the beginning he took the XunDa, always for one thing and effort, no best, only to go all out. Over the past decade, Wu Yi has not been keen to stand under the spotlight to promote their own story. He always indifferent and orderly management, and concentrate on the development of XunDa, with their own unique low-key, in a strong enemy of the competitive pattern, a step by step achievements of XunDa's brilliant.